A Boop-related lawsuit may have seemed silly, but it pointed to the outrageous popularity of Betty Boop. Her sexually suggestive dancing, squeaky voice and seductive costume, complete with garter, captivated audiences. Her songs were racy enough to raise eyebrows, but not explicit enough to make the cartoons unacceptable. “That’s why they were fun,” says Pointer. Even though she was given a more modest makeover after the passage of the Hays Code in 1934, she stayed popular until she was discontinued in 1939. The dog-turned-doll-like heroine has lived on through syndication and merchandising since television’s early days.
Though the flapper age was over by the time Betty Boop took to the screen, she was beloved by Depression-era audiences. “The public embraced her because [she] reminded them of the carefree days of the 1920s,” says Pointer. And as the most unique human woman cartoon character of her day, she became a fan favorite.
For Pointer, she’s important for another reason: her music. “The cartoons helped to promote and expose the public to jazz and swing,” he recalls. And Betty Boop’s cartoons help preserve America’s long-gone vaudeville tradition—one that was based, in large part, on the contributions of unacknowledged African-American performers.